Not everybody requires or desires a tag line for their company or business. Some people are even unsure what a tag line actually is… it is simply an extra bit, like a sub heading, added to your company or business name and it can be a really good tool to have. For example, many brands … Continue reading #HELP! I NEED A #TAG-LINE
This article was written for an industry publication, and so has been adapted, and can be applied to anybody with a small business. Stamp your mark with existing and potential clients by branding your business... We live in an age where it’s not just the huge companies that need to think about branding. If you … Continue reading THE BRAND AGE: #TenTopTips
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"There are times when we need to communicate with people that we may not naturally connect with, so I've acted like a human emulsifier of sorts; allowing for amicable ‘mixing’." Check out some of my thoughts on what public relations and communications is.
It’s funny how the word ‘relationship’ always conjures the thoughts of partners, friends and family – but one of the most challenging relationships in life is that between businessperson and colleague/client. Liking or loving somebody does not necessarily come into the picture when building relationships with clients, and so it can mean a little work … Continue reading #RELATIONSHIP BUILDING