What is Positive Publicity?

Press releases, blog posts, online reviews, published articles, tweets, updates, TV spots, radio coverage, and  word-of-mouth are all important platforms for business... Communicating you or your brand to the desired audience is one thing, but gaining Positive Publicity is key for maintaining a good, powerful reputation. I have previously worked towards generating positive news and coverage across all … Continue reading What is Positive Publicity?

5 #Tips for #YouTubers for targeting content to their audience…

One of my clients Marc Dressen has had great success offering fitness and lifestyle advice via his YouTube channel... 2017 has seen him shift from daily vlogging to offering regular good quality content that his 40k-plus subscribers can watch and benefit from over again... Great move, great idea... Here are five things to consider for your existing channel: … Continue reading 5 #Tips for #YouTubers for targeting content to their audience…